Strategies for Branding Exemplary Customer Service Do you know if your customer service is great, mediocre or poor? This program will help you analyze, create, develop, and implement a unified strategy that will result in your customer service being branded as exemplary.
The videos are based on Robert Reiss' book of the same title. He recognized extraordinary golf pro, Peter Belmont's 4 key strategies of winning golf, correlating them to 4 key strategies that create exemplary customer service. Hospital scenarios demonstrate how he goes about it.
The videos expand the book's concepts, with more insights and how-to steps. Viewers see how to implement these 4 key strategies, within any organization, by exploring these actions:
- 1. Act as One: Grasp your organization's vision. Make it come alive by communicating, working together sharing and executing its vision.
- 2. Complete the Circle: Identify specific processes and actions that will deliver exceptional customer service. Do every step right each time to ensure consistency and predictability.
- 3. The U-Factor: Find what's unique about your customers. Connect with them and service them. Applied to co-workers, it helps create an enjoyable, harmonious workplace.
- 4. The Show's Right Here: Create excellence by doing the task in front of you...now! Learn the skills that help you focus, be in the moment and truly listen.
No need to play golf to understand the strategies and their value. Creating exemplary customer service, results in these goals:
- Loyalty, the long-term growth of your customer base.
- Profit, sustaining growth regardless of the economy.
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