Italy is a feast for the senses wherever your travels take you within the country. Italians are generally straightforward in their assumptions about life: Life is beautiful and meant to be savored and shared. Be it love or friendship, tragedy or victory, working or eating, life is to be experienced fully and with every ounce of your being - in short, passionately.
Italy is much more than it's historic past. It's a vibrant modern country and a key player in the European Union. As a global industrial power, Italy is home to some of the world's largest corporations. The cities are centers of creativity and innovation, and the country has a sophisticated business culture. CultureQuest is a fascinating exploration of this old and rich culture. Not sure how to best interpret the changes in modern Italy, CultureQuest can help.
Doing business with Italians can be very rewarding. To ensure your success, you'll have to learn some Italian ways of doing things - from understanding the nuances of interpersonal communications to how to nurture relationships. Italians are warm and personable, and you're likely to find doing business with them a pleasure. You'll need to be prepared, though. Their business culture can seem curiously contradictory. On the one hand, businesspeople are usually outwardly informal and friendly. They may even ask personal questions about your family and interests. On the other hand, there are strict hierarchies, and they sometimes can be autocratic and bureaucratic. The result is a business culture that's an unusual mix of old views and new.
In general, the atmosphere is conflict-oriented, often volatile, and excessively regulated. It's important to bear in mind that Italians have been trading for millennia. They're savvy businesspeople and approach business, as they do most things in life, as an art. The first thing an Italian will notice about you is your image or bella figura. Therefore, it's very important to give a positive first impression. Not sure of how to greet colleagues, make a good impression, or manage employees, CultureQuest can help.