Last year several large corporations were involved in lawsuits that cost them millions of dollars. These companies were sued for unfairly and illegally discriminating against customers. Too many organizations are learning the hard way that the actions (or inactions) of their employees can create tremendous liability for the organization when it comes to customer discrimination. Countless customers are lost because of bad and potentially illegal customer service practices. The real-life vignettes featured in this video encompass the most common forms of customer discrimination and detail the consequences of these negative behaviors. It will also demonstrate the impact of immediate corrective action.
Key Learning Points
- The importance of providing good customer service to all customers
- A good customer service policy will be the same for all customers
- Increase customer retention
- The key things a leader must do to comply with the law and ensure quality customer service
Features and Benefits
DVD includes Instructor's Guide, Participant Workbook,
& PowerPoint Presentation.
Use of this product requires a licence. For complete
details and licence options, please contact your
account manager.
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