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"Why do Ethics matter?" Through real-world examples, data, and research Dr. Marianne Jennings teaches why ethical organizations' performance and credibility in the marketplace is better than non-ethical organizations due to the sustainable business models that come from being ethical.

Here are hard-hitting stories and eye-opening research to illustrate 5 reasons why ethics matters.
  • Ethical Lapses Really Cost - Fines and Examples
  • Ethical Lapses Have Other Costs - Cost of Capital
  • Ethics Purchase Trust - Regulatory Relationships
  • No Unpleasant Surprises - Data
  • Sustainability - Loopholes and "Gray Area" Are Not Sustainable Business - Why is it a Gray Area?