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Based on the international bestseller and featuring authors Willian Ury, Dr. Roger Fisher & Bruce Patton of the Harvard Negotiation Project. This program demonstrates a systematic approach to implementing interest-based negotiation, a powerful strategy for building long-term relationships. Actual transactions and disputes are used to illustrate how to turn an adversarial or confrontational negotiation process into mutual problem solving.

Key Learning Points:
  • Common negotiating mistakes
  • How to correct your mistakes


Subtitled version Available in French: Obtenir a Oui