Is it possible to revolutionize an industry that's been around for centuries - and even gain huge market share? The answer is a definitive YES, if you are OXO Good Grips. Tom Peters takes you into a unique company - one where innovation, passion, and thinking differently are the key factors in success. In this program, you will see how a passionate belief in design and product improvement can achieve great results. Moreover, you will learn how a culture of continuous innovation and improvement can lead to incredible results.
Key Learning Points:
- Think differently
- Design matters
- Stay lean and flexible
- Passion matters
- View competition as an opportunity
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